A petition has been filed seeking a ban on Coca-Cola’s recent month-long campaign for the International Mother Language Day.
Supreme Court lawyer Moniruzzaman Rana lodged the petition with the bench of justices FRM Nazmul Ahasan and Kamrul Kader on Wednesday (Feb 27).
The law secretary, information secretary, cultural secretary and Bangla Academy and those related with the issue have been made defendants.
“Coca-Cola has been recently marketing bottles with distorted Bengali words,” said Deputy Attorney General Abdullah Al Mahmud Bashar who represented the state.
“They are also distorting the language in their various advertisements,” he added.
AG Bashar said that a Supreme Court lawyer filed the petition seeking to ban the campaign as well as stop the use of “distorted Bangla words.”
The beverage company organised the campaign titled “Nikhoj Shobder Khoje”, throughout February hoping to revive some of the once widely used Bengali words that are in the danger of being forgotten.
During Coca-Cola’s month-long campaign titled it received a total of 5,500 word submissions nominated as Bengali words and sifted through the list to finalise 336 words.